In 2016 not only did we see that online shopping has become the preferred channel for holiday shopping, we also saw the largest buyout in American e-commerce history, with Walmart’s acquisition of Jet, giving online retail giant, Amazon, some serious competiton over the holidays.
But did the new combination of Walmart+Jet succeed in beating the online retail giant on pricing and assortment for the top trending electronics and toys during the holiday shopping season?
This report takes a look at how Walmart+Jet competed against Amazon on the top 100 trending toys and electronics from Thanksgiving to Cyber Monday.
Specifically, the report analyzes:
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