Learn how Ugam leveraged its data and analytics capabilities to help a U.S. retailer successfully launch a playbook for luxury watches, by analyzing data on competitor assortment, pricing and consumer demand signals.
Learn how a U.S. retailer improved the effectiveness of its multi-channel seasonal marketing campaigns to drive traffic and acquire new customers.
Learn how a leading U.S. marketplace, primarily into B2C, leveraged data and analytics to successfully diversify into a new segment – B2B.
Learn how a leading U.S. retailer was able to understand the impact of key attributes driving aided consideration using a quantifiable metric.
Learn how a U.S. retailer was able to understand marketing spend to help drive category performance by creating a data-driven framework.
Learn how a leading department store chain improved customer retention in their loyalty program by using past data to run targeted marketing efforts.
Learn how Essendant improved sales and customer experience by listening to their customer and provisioning alternates. This was presented during a keynote at B2B Online 2018.
Learn how Ugam helped a boutique market research firm capitalize on their growing business needs by overcoming operational challenges.
Learn how a specialty retailer leveraged data and analytics to understand customers and drive effective promotions.
Learn how a data-driven content enhancement framework helped a manufacturer increase revenue by 46% in a category