[Quick Read] Inform Pricing Decisions With Data-Driven Insights
Buyers are increasingly comparing prices online. To maintain the right price position, a large distributor of workplace items started gathering pricing insights manually. However, this process was time consuming and delivered inaccurate results.
Learn how this distributor gained an objective understanding of their price position and informed pricing decisions by implementing Ugam’s tech-enabled systematic approach to gather pricing insights.
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Ugam, a Merkle company, is a leading next-generation analytics company helping B2B and B2C enterprises make superior decisions. Ugam’s customer-centric approach blends data, technology, and experts, resulting in impactful and long-tenured relationships with more than 75 Fortune 500 companies. The company offers a comprehensive set of IP-led analytics, digital solutions, and proven AI / ML capabilities applied across verticals.