Ugam Joins the Newly Launched Qualtrics Partner Network

Partnership to Accelerate Digital Transformation

NEW YORK – March 7, 2018 – Ugam, a global leader in data and analytics, today announced its partnership with Qualtrics, a leader in research and experience management. Ugam is now part of the Qualtrics Partner Network (QPN), a consortium of worldwide organizations offering programs and solutions that accelerate digital transformation based on the first-of-its-kind Qualtrics Experience Management (XM) PlatformTM.

As a member of the QPN, Ugam expands its innovative suite of data, analytics and market research solutions and services, seamlessly integrating with the cutting-edge Qualtrics Experience Management Platform and providing retailers and manufacturers an end-to-end solution to design, execute, generate and operationalize their customer experience programs. Accordingly, Ugam will empower their customers with data and analytics to optimize their experience management strategies and drive business impact.

“Ugam is proud to be one of the first members of the Qualtrics Partner Network as we sharpen our focus on accelerating our clients’ digital transformation initiatives,” said Sunil Mirani, Ugam co-founder and CEO. “Combining Ugam’s data and analytics solutions with Qualtrics’ Experience Management Platform will further provide our customers with the competitive advantage needed for improved customer experience and overall business performance.”

Together, Ugam and Qualtrics will provide industry leadership, as well as ongoing platform innovation to help clients reduce their company’s experience gap and give them a competitive edge in the market. Ugam’s customized industry solutions will help the enterprise operationalize data and insights generated by Qualtrics to help make better data-driven business decisions. The robust programs and engagement model that are centered around customer outcomes will help ensure client success.

"Ugam's business consulting capabilities and holistic understanding of the Qualtrics platform align with our mission to provide cohesive experience management solutions to our customers and drive impact," said John Torrey, chief corporate development officer, Qualtrics. “Ugam's survey research heritage, focus on the retail and manufacturing industries, advanced analytics capabilities and technological expertise, coupled with Qualtrics' industry-leading Experience Management Platform will help organizations across the globe accelerate their digital transformation. We are delighted to have Ugam as our partner in the newly launched Qualtrics Partner Network."

For more information on Ugam’s partnership with Qualtrics, please visit:

About Ugam
Ugam, a Merkle company, is a leading analytics and technology services company. Our customer-centric approach delivers impactful business results for large corporations by leveraging data, technology, and expertise. We consistently deliver superior, impactful results through the right blend of human intelligence and AI. With 2400+ people spread across locations worldwide, we successfully deploy our services to create success stories across industries like Retail & Consumer Brands, High Tech, BFSI, Distribution, and Market Research & Consulting. Over the past 20 years, Ugam has been recognized by several firms including Forrester and Gartner, and was recently named the No.1 data science company in India by Analytics Insight.

Visit us at, follow us on Twitter @ugam, and visit our LinkedIn page.

About Qualtrics
Qualtrics is a single system of record for all experience data, also called X-data™, allowing organizations to manage the four core experiences of business—customer, product, employee and brand experiences—on one platform. Over 8,500 enterprises worldwide, including more than 75 percent of the Fortune 100 and 99 of the top 100 U.S. business schools, rely on Qualtrics. To learn more, and for a free account, please visit

For more details, please contact:

Veera Fernandes