The consumers of today are looking for a more “instant-like” experience while filling surveys. In this article featured in RW Connect, Felix Rios explains how market researchers can evolve their methods in accordance with the changing times. >>>
Leading trade publication TWICE Magazine has published Mihir’s byline on factors to consider when framing and enforcing MAP (Minimum Advertised Price) policy. >>>
With more than three price changes a day, Amazon emerged the king of pricing and assortment strategies this past holiday season. In this article in POS News, Ugam co-founder Mihir Kittur shares his observations and learnings to help you plan your pricing strategy. >>>
A regular audit of your Web or ecommerce site is critical to attract new customers. In this article featured in CIO, Ugam provides simple tips to declutter and freshen up your Web or ecommerce site. >>>
In this article in Express Computer, Ugam co-founder Mihir Kittur shares his thoughts on how business intelligence and analytics is likely to shape out in the future. >>>
Big data is driving a host of merchandising decisions every day. In this article featured in The Future of Customer Engagement and Commerce, Ugam co-founder Mihir Kittur reveals how big data-driven nudges have translated to increased sales and earnings for Amazon. >>>
Automated nudges, characterized by internet-enabled technologies, inadvertently impact everyday lives. In this article, featured in Analytics India, Ugam co-founder Mihir Kittur reveals how retailers are leveraging automated data-driven nudges to drive better merchandising decisions. >>>
In this article featured in Website Magazine, Mihir Kittur, Chief Innovation Officer and Co-founder at Ugam, shares the key factors that need to be taken into account when setting and enforcing a MAP policy. >>>
A superior shopping experience can go a long way in creating long-term happy customers. In this article featured in RIS News, Mihir Kittur, Chief Innovation Officer and Co-founder at Ugam, provides 24 product content hacks that are easy, quick, practical and effective to help manufacturers and retailers improve the shopping experience and boost conversions. >>>
This article featured in RIS News explains how Ugam’s Brand Intelligence solution has helped premium footwear brand, Allen Edmonds, maintain its value proposition by monitoring channel pricing, enforcing its MAP policy, and managing channel relationships. >>>
Ugam, a Merkle company, is a leading analytics and technology services company. Our customer-centric approach delivers impactful business results for large corporations by leveraging data, technology, and expertise. We consistently deliver superior, impactful results through the right blend of human intelligence and AI. With 2400+ people spread across locations worldwide, we successfully deploy our services to create success stories across industries like Retail & Consumer Brands, High Tech, BFSI, Distribution, and Market Research & Consulting. Over the past 20 years, Ugam has been recognized by several firms including Forrester and Gartner, and was recently named the No.1 data science company in India by Analytics Insight.