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Trick or Treat? Retailers’ Tactics for Selling More

Find out how retailers can connect with customers on an emotional level during the holiday season to drive shopper engagement and conversion. View More >>>
Sudhir Holla, Senior Vice President, Ugam, November 5, 2015

How Product Intelligence Can Help Inform Differentiated Assortment Decisions

Customers are spoilt for choice and standing out from the competition is essential in order to survive. With a unique and desirable assortment, you can ensure that customers see value in your product offering amid stiff competition, changing market trends, and changing consumer behavior. View More >>>
Sudhir Holla, Senior Vice President, Ugam, October 29, 2015

Opt Out of the Pricing Rut – and Let CONTENT Drive Margins

You can have the right products at the right prices and yet struggle to grow sales profitably, if you don’t market them well. Find out how you can leverage content to drive sales without letting your profits take a beating. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, July 17, 2015

Key Factors to Help Guide your Online Product Content Strategy

Strategize your online product content with these key guidelines to provide a more compelling content experience for your customers. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, July 14, 2015

The Six Most Common Product-Content Mistakes That Retailers Make

Avoid common pitfalls when planning your website’s content to improve the way shoppers find and buy your products. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, June 17, 2015

Top Five Factors for Taking Advantage of Product Intelligence

While product intelligence is rapidly influencing the retail industry in making better merchandising decisions, it’s important for retailers to take some factors into consideration to obtain its benefits. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, May 21, 2015

How Product Intelligence Can Help Drive Conversions

Product intelligence can shed light on assortment, price, and content voids to boost merchandising performance. Here’s how it can be applied on specific areas to draw shoppers in and drive conversions. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, May 19, 2015

Improve Merchandising Performance through Product Intelligence

In a hyper competitive landscape, retailers need to adapt to changing market and customer patterns in order to succeed. Find out how product intelligence can eliminate the unpredictability and help them act on insights. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, May 15, 2015

5 Things e-Retailers Need to Consider Before SKU On-Boarding this Year

Extensive SKU On-boarding is inevitable this year. In this blog, Ugam advocates a few definite action points that will help you as a retailer to achieve your assortment targets in 2015 without compromising on the quality of product content. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, February 25, 2015


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