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7 Ways to Ensure a Successful Implementation of Your Dynamic Pricing Solution

In this blog, Ugam has identified 7 best practices that retailers should adopt when availing of Dynamic Pricing as a solution. Find out more on how to implement each of it these practices that translate to better conversions. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, March 10, 2015

5 Things e-Retailers Need to Consider Before SKU On-Boarding this Year

Extensive SKU On-boarding is inevitable this year. In this blog, Ugam advocates a few definite action points that will help you as a retailer to achieve your assortment targets in 2015 without compromising on the quality of product content. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, February 25, 2015

Data: The New Gold Fever

The future of data collection indicates that information will be more extensively derived from technology that consumers depend on. Felix elaborates on our impending dependency on such market research to create more customized consumer experiences in the coming years. View More >>>
Felix Rios, Market Research Technology Manager, Ugam, February 11, 2015

The Value of Partial Data

The advertising industry has found that using large amounts of unstructured data, in the right way, helps create very accurate user profiles that allow them to target online advertising to very specific segments of the population. View More >>>
Felix Rios, Market Research Technology Manager, Ugam, January 19, 2015

[Infographic] 2014 Buying Trends in TVs and Tablets

This Infographic details the buying trends in TVs and Tablets for the year 2014. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, January 8, 2015

Is Black Friday No More?

With retailers promoting earlier in the season, does this mean the end of Black Friday? Or an opportunity for retailers to improve user experience online and in the store, thereby creating long term customers? Find out how you can boost and sustain sales as well as improve customer experience, even after the holiday season. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, December 23, 2014

The Benefits of Leveraging Transparent Data for Marketing & Intelligent Merchandising (Part - 4)

Investing in technology solutions now will better drive the future of your business. Find out what you need to invest in, so you can "play to win”. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, November 6, 2014

The Benefits of Leveraging Transparent Data for Marketing & Intelligent Merchandising (Part - 3)

A blend of industry insights, customer insights and competitive insights help to determine an opportunity or a business challenge. Find out how this knowledge is imperative for surviving and growing your business in today’s world of empowered consumers, data transparency and competition. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, November 4, 2014

The Benefits of Leveraging Transparent Data for Marketing & Intelligent Merchandising (Part - 2)

By utilizing a technology platform that encompasses demand, product and supply intelligence, you will be able to get a more holistic view of what your consumers want, what’s out there, and what you need to do. Find out why using a data analytics and intelligence tool should be a top priority this year. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, October 30, 2014

The Benefits of Leveraging Transparent Data for Marketing & Intelligent Merchandising (Part - 1)

Today’s Retail environments are fast and furious due to a more empowered shopper, information transparency and cut-throat competition. In such situations, the ability to connect with the customer’s perception of a particular product will help retailers to deliver the right product to the right customer with the right offer across the right channel at the right time. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, October 29, 2014


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