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Thanksgiving, Black Friday & Cyber Monday 2016: Key Takeaways

Take a look at how major U.S retailers stocked and priced the top 100 trending toys and electronics during the pivotal Thanksgiving to Cyber Monday shopping period. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, December 2, 2016

Assortment, Pricing and Search Insights for Trending Star Wars Merchandise

Find out how major U.S retailers, Amazon, Walmart, Target and Toys “R” Us, compared on assortment and pricing for trending Star Wars toys and games of the 2016 holiday season. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, November 24, 2016

Holistic Performance Analysis Using External Data Can Help Indian Retailers

In an ultra-competitive Indian online retail environment, analyzing internal data is not enough. Find out how a holistic performance analysis using external consumer data can help retailers. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, November 14, 2016

Top-Trending Toys and Games of the 2016 Holiday Season

As the pivotal holiday season draws closer, find out what are the top trending products in the toys and games category based on Ugam’s Shopper Intent Index. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, November 9, 2016

Top-Trending Electronics of the 2016 Holiday Season

As the pivotal holiday season draws closer, find out what are the top trending products in the electronics category based on Ugam’s Shopper Intent Index. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, November 9, 2016

[Infographic] Why is Digital Non-Negotiable?

Here are four reasons why it is imperative for brands and manufacturers to embrace and accelerate digital in the age of the empowered shopper. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, November 4, 2016

Star Wars Costumes Continued to Reign Supreme this Halloween

Star Wars is one of 2016’s most popular theme for Halloween costumes. But which characters did shoppers prefer the most? Ugam analyzed the online shopper intent signals to find out. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, November 3, 2016

[Infographic] Amazon India vs Flipkart – Who won on exclusive smartphones?

With major Indian retailers taking the exclusive route, find out who offered exclusive smartphones that topped shopper wishlists during this festive season. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, October 19, 2016

Insights Service Vendors are Everywhere. Which One is Right for your Business?

An Insights Service partner enables companies to quickly gather actionable insights from data and ensures better business outcomes. Here are some questions you should think about as you select the right Insights Service partner for your business. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, September 28, 2016

Five Steps Towards Achieving Incremental Lift on Coupon Promotions Using Analytics

While coupon promotions are immensely popular, achieving incrementality has always been a challenge that most marketers face. Here are the steps marketers should take to design more effective coupon-based promotions using data analytics. View More >>>
Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam, August 17, 2016


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